Q2. Girls/women who follow/interested in Kim K.
Q3. The ad uses celebrity endorsements as people think that Kim K is wearing them and therefore they should too.
Q4. The ad doesn’t give much detail into the product apart from the name and that Kim Kardashian supposedly ‘wears’ them.
Q5. Because of the limited info on the ad, it shows that the people buying the shoes are only doing it because they think they will be like Kim Kardashian as she has signed the advertisement.